Hi, I’m Nick Bullard. Your Dedicated Affiliate Program Manager.
I founded Windy Point Media to offer brands a simple and refreshing approach to affiliate management. Simply put, I pride myself on providing professional partnership management on a performance based pricing model.
I began managing affiliate programs in 2009, and that time I have the opportunity to work with some of the best outdoor brands in the industry. I have helped successfully start and grow numerous affiliate programs, as well as connected brands with more than 4,000+ outdoor influencers. If you are looking for a cost effective partnership management solution, I may be your answer.
Optimization For Organic Growth.
I firmly believe a brand can have a successful affiliate program without a lot effort, if they know how and where emphasis should be placed to fully optimize their program on an ongoing basis.
As a result, I am able to provide brands with an affordable, performance-based management solution from a highly experienced affiliate manager that they might not otherwise be able to afford as many affiliate management agencies charge over $5,000 per month! My fee structure is simple, I charge a 5% revenue share on all affiliate sales. That’s it. No monthly fees, no monthly minimums. I dial in your program and we all win.
Here is what my professional affiliate representation provides:
- Day to day affiliate program management
- Vetting new affiliate applications
- Responding to affiliate inquires and support issues
- Uploading and optimizing new text ads
- Email blasts to affiliates regarding new promotions, etc.
- Promotional Code Management
- Aligning unique codes to qualified publishers
- Connecting the brand with possible product sample requests from affiliate partners
- Detailed monthly reporting and analysis
Organic Growth means I do not dedicate time to recruiting new affiliates. Rather, I ensure the affiliate program is fully optimized for success, new affiliate applications are being vetted properly and that you always have someone at the affiliate program helm.
Experience.
2017 – Present. Founder, Windy Point Media.
In 2017, I made the difficult decision to leave AvantLink to launch my own agency and Windy Point Media was born. The name comes from my favorite ski line at Alta Ski Area, UT where I ski bumed from 2001-2006 while earning my undergraduate degree at the University of Utah.
As an agency owner, I have the opportunity to provide select brands with professional affiliate and influencer management under a pricing model that is fairly uncommon in the industry. Where most agencies charge high monthly fixed fees regardless of revenue generated, I take a more sound approach and offer my services for a percentage of sales only.
2019 – Present. Co-Founder, GravityFed.com.
In addition to Windy Point Media, I am also a Co-Founder of GravitFed.com – an influencer and affiliate marketing agency that specifcally focuses on the outdoor and adventure travel verticals. Through GravityFed, I have the opportunity to help brands of all different sizes partner with social influencers whose audiences directly align with the brands target consumers, signficantly increasing brand awareness and driving qualified sales.
2015 – Business Development, AvantLink.com.
In 2015, I transitioned from an Affiliate Program Manager to Business Development at AvantLink which allowed me the opportunity to further learn the brand business aspect. My cumlative experience and industry knowlege played a critical role in my overall success in this postion.
2012 – Affiliate Program Manager – AvantLink.com.
Armed with a few years of affiliate marketing experience, I transitioned to the AvantLink Affiliate Network as an Affiliate Program Manager where I had the opportunity to work with several of the networks top brands including, Patagoina, Cabela’s and more. In 2012, I was voted Affiliate Manager Of The Year by ABESTWEB for an affiliate recrutiment strategy I developed and successfully implemented.
2009 – E-Commerce Manager, GiftCollector.com.
Hired as an E-Commerce Manager for a small, family owned, table top and collectibles company, one of my primary roles included launching and managing an affiliate program – of which I knew nothing about. As we launched the new program in the Google Affiliate Network, I learned as much and as fast as possible. I also began to teach myself how to build niche content sites to monetize from an affiliate persective. This approach allowed me to learn the affiliate idustry uniquely from both the brand and affiliate side. The program increased total online revenue by nearly 20% in the first year alone.
Brands I’ve Helped.
